1. Merchandise Planning & Strategy
• Own the end-to-end merchandise planning process for the Apparel & Accessories (APP & ACC) categories in the Korean market.
• Own seasonal buy planning and range selection processes in alignment with the APAC GTM
calendar and regional assortment strategy.
• Work closely with the regional team to align product strategies and seasonal direction.
• Identify local market opportunities and propose merchandising solutions to optimize brand
performance.
• Focus on PLM and market strategy to collaborate with Retail Planning team to enable effective buying and allocation.
2. Consumer & Channel Strategy
• Build tailored assortments for different runner profiles (beginner, intermediate, advanced) based on consumer insights and performance needs
• Design channel-specific strategies for DTC, Wholesale, Sports Category Specially and E-Commerce
• Lead account-specific assortment planning and SMU brief creation for performance retail partners
3. Product Lifecycle Management
• Oversee product lifecycles ensuring SKU productivity, margin optimization, and price integrity
• Coordinate sample management, timeline tracking, and launch readiness for franchises and local collaborations
• Manage SKU optimization, pricing integrity, and margin performance across the portfolio
4. Consumer & Market Insight
• Monitor consumer behavior, fashion trends, and market dynamics to develop relevant and
competitive product assortments.
• Gather and share insights on competitor activity and market shifts to influence local strategies.
• Actively contributes consumer and market feedback to regional teams to support brand and
commercial decisions.
5. Merchandising Operations
6. Cross-Functional Leadership
경력 및 자격요건
• 4–11 years in Merchandising (Apparel preferred) or Category Management (global sports brand preferred)
• Proven success connecting innovation with commercial results and managing franchises, and seasonal lifecycles
• People management experience required
• High proficiency in MS office (Especially, Excel and PowerPoint)
• Advanced analytical and forecasting capabilities
• Excellent storytelling and presentation skills in Korean and English
• Strategic thinker with commercial instincts and attention to detail
담당업무
02-6281-5009
janam@nterway.com
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