1) Summary of Position
-Develop brand awareness in Korea.
-Responsible in marketing, PR, media, event and VM.
-Monitor and respect the corresponding A&P budget.
-Best to have client-focused spirit.

2) Activities
[PR & Communications]
-Develops and executes the PR & Communication strategy.
-Works closely with PR agency to develop & formulate /readjust effective/efficient plans.
-Proofreads, writes, and distributes press releases
-Establish strong relationships with key partners (media list).
-Negotiates best coverage and best position in all channels throughout the year in order to maximize the brand’s media coverage.
-Maintains and delivers monthly clipping results. Maintains a complete office library.
-PR photo shooting arrangements
-Organizes press interviews and manufacture visits for key press partners.
-Lead activities around annual participation at Watches & Wonders
-Celebrity endorsement or product placement opportunities
-Measures all relevant PR & Communication KPI’s.

[Advertising & Media]
-Co-defines and implements an efficient media plan based on the HQ annual media plan.
-Continuously revises and adapts media plan with media agency.
-Increases digital presence to keep up with digital shift trend
-Tries to negotiate free advertising deals in suitable channels.
-Measures all relevant ads & media KPI.
-Website localization

[Events]
-Plans and implements brand events & in-store/boutique activations closely working with event agencies
-Collaboration opportunities with official partner such as Lamborghini and Pirelli
-High ROI management

[Marketing]
-Maximize product launch campaigns based on HQ and local marketing calendars.
-Local gifts production.
-Writes and distributes monthly mobile newsletter
-Implements & monitors the VM waves in the trade & retail network given HQ guidelines.
-Forecasts, places & monitors annual POS & PLV orders with HQ.

-Bachelor's Degree
-Fluent in English
-5-8 years of related work experience in luxury industry

- 원서 마감후 1차(서류) 합격자에 한하여 개별연락
- 해외여행에 결격 사유가 없는 자